Kodak Taps Designer Yves Béhar to Create New Super 8 Camera
A decades old design reimagined by Fuseproject and the internationally renowned industrial designer
Aside from the Leica M series, no design in camera history is as recognizable, more iconic than the 1965 super 8 camera by Kodak. We even use an interpretation to identity video articles here on TF (menu > videos). Now over 50 years later, Kodak has taken one hell of a huge step to keep the medium relevant and accessible to the next generation of filmmakers by working with renowned designer Yves Béhar of Fuseproject to reinterpret the super 8 camera. The result is nothing short of perfect, dare we say. Don't believe us? Google it, every goddamn publication on planet earth has posted about it since it's debut at CES just hours ago.
Aside from the obvious aesthetic merits, the most exciting thing about the new camera is the fact that it shoots both analog film and digital formats. AND if you stick to your guns and choose film, Kodak will not only process it for you, they'll digitize it and return the results for free—that's right, the cost of film pays for processing and digitalization too. As any film lover knows, shooting film can be insanely costly—even prohibitively so at times—so this is HUGE.
But back to the design. Available in two colorways—bone china and midnight black—with leather details on the traditional pistol grip handle and newly added top handle (shout out GL2 enthusiasts worldwide). An added LCD screen will appease digital natives and a host of ports at the back make exporting easy as can be.
Get excited, cus the new Yves Béhar designed super 8 camera will sell from $400. Release date TBD.